[tongzilla]

Selling videos, either by subscription or pay-per-vid will not generate any significant amount revenue. This site should act as a front-end that sucks people into The Biggies such as seminars, schools and live lessons. Attempting to find a pricing scheme that profit maximises is not the right idea here. We should try to get as many people interested as possible, get them shouting, "please give me more!". If all the good stuff (e.g. Lynn's teaching vid) has to be paid for, then it's hard to create this level of interest, especially for newbies (remember they make up the bulk of the market) since people are unlikely to pay for things they don't know much about. So by making content too exclusive, you are making this front-end entrance smaller, the funnel that ultimately leads people to experience the biggies.