Support a premium site?? Sure, sign me up!!
How much to charge?? Hmmmmmmmmmmm-I know another TGM site charges about $40/yr.---and I signed up for that, if that gives you a clue. Not sure what the "break point" is for the average person who views this site on a regular basis. Perhaps you could develop your ideas for the premium site, post those, and then take a poll as to what people would be willing to pay. Yearly access fee vs 6 mo access vs 3 month access, prices for each, etc. Random thoughts after being up for 18 1/2 hrs.
Bottom line---if you build it, they will come. Dr Dave
Almost any price is reasonable when you consider what We have gotten so far for free. The Hogan home movie, the Tom Tomsello series, Snead and Toski, Ben Doyle and all the Blake/Fort clips from workshops. An impressive library of information.
But I have reservations about a premium service like Chuck’s because it creates a two-tier level of membership. You can feel like an outsider if you do not join.
Maybe the Brian Manzella a la carte pricing is the way to go. PayPal to unlock the codes and keep the video. On Chuck’s site, the video clips (unless changed) cannot be downloaded – only viewed while a member online. I never liked. I would pay an extra cost to be able to “keep’ the download.
I do not know the (devil in the ) details of either method- Manzella's or Evan's.
A buck a week? The price of a box of ProVs? The cost of a round of golf at your favorite course? 20 bucks a year? What is it worth? How much ‘product,' how often?
I would make sure that enough video material is in the ‘can’ before launching the service to prevent any lull in service.
If you can put together a premium site for $40, sign me up. I think this is the best golf site on the Internet already, but the more videos you can add, the better.
I am signed up at the $40.00/yr site and also go to Manzella's site often and do have all of his stuff (bought and paid for).
To tell you the truth, I really like the idea of being able to download the movies too and would be willing to pay as I go.
For example, the last series you posted (Colin), I would have paid for easily since it gave insight into what you (Yoda) focus on with a student. Fair price? Well, Manzella would have charged around $7.00 per 30 minutes so add up the time to see where you would stand.
I subscribed to Chuck's site after I did a trial and found the video seqments useful in clearing the fog. I'm not sure I would have subscribed except you can't see all of the responses in the forum UNLESS you subscribe so I caved.
Now the big question, will I subscribe again? Not sure I will, but will give Chuck this year to see where he goes with his site.
What I would really LOVE TO SEE is a video explaining TGM from front to back, Chapter by Chapter. I would pay for a series that does that because there is a niche for it out here in golfland. I think the book (once read two or three times) plus the websites can help but more detailed explainations would be welcome on video. I know this would not replace working with an AI, but since I am working full time, and travelling too, it would be a great alternative.
Long winded, sorry. My suggestion, work up some premium site materials and offer a short 30 day temp subscription to judge the response. I think $40.00 per year is a good indicator of what you can get but you should really offer the material as a download at that price. If the response is low (or no interest) then try the Manzella approach and put up materials for a price (Paypal works great) on select topics and see where that takes you.
Good luck.
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Kevin
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Thomas Edison knew 1800 ways not to build a light bulb.
Selling videos, either by subscription or pay-per-vid will not generate any significant amount revenue. This site should act as a front-end that sucks people into The Biggies such as seminars, schools and live lessons. Attempting to find a pricing scheme that profit maximises is not the right idea here. We should try to get as many people interested as possible, get them shouting, "please give me more!". If all the good stuff (e.g. Lynn's teaching vid) has to be paid for, then it's hard to create this level of interest, especially for newbies (remember they make up the bulk of the market) since people are unlikely to pay for things they don't know much about. So by making content too exclusive, you are making this front-end entrance smaller, the funnel that ultimately leads people to experience the biggies.
I am a moderator for a sports site and it seems the going rate for "premium" content is about $10 a month. That includes daily articles, video and access to message board. You will be amazed at how much money you can generate at $10 a head per month.
Hybrid Mode
