Not shook up at all Daryl. I think we are saying the same things. Mine at a macro-level and your examples at a micro-level. It's pretty hard to be specific when discussing the behaviors of 25M to 30M people in a segment. My point is that number hasn't moved significantly in nearly 20 years and according to Barbara, last year saw negative growth. More people left the game than joined. This to me is shocking.
Even 2-5% real growth year to year after factoring population increase would be enemic by most standards, but in the golf industry it would be a boom.
Bagger